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Video: How to make money by giving away computer games

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The computer and mobile games industry is worth billions of pounds a year to the global economy. Scotland has a long-standing reputation within that industry, producing popular titles from Lemmings to Grand Theft Auto.
Scots companies, however, had mixed fortunes in this high-value sector, and several high-profile names have spectacularly failed. But that hasn't put off talented young people who have enrolled in courses at Abertay University. One leading guru in the games world, Nicholas Lovell of Games Brief, wonders if the traditional model is still the right one, however. Wouldn't it be better, he asks, for smaller-scale developers to give their new games away free, making their money from added value extras from those who become fans?

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